Thursday 3 September 2009

THE SARTORIALIST






























Scott Schuman
(Penguin)\
£19.99
out today!


Hot off the press- Weardowney's getUp boutique are delighted to be amongst the first London stockists of the celebrated blogger Scott Shulman's first book- 'The Sartorilalist'.
The title taken from his blog, Scott's rise to sartorial acclaim originates from a decision to shut his high end fashion showroom shortly after 9/11, and combine his love of fashion and photography- culminating in an esteemed blog- which began at the outset of the genre's popularity, and now cited as one of Time magasine's top 100 design influencers.
The Sartorilalist blog- of which I have been a fan since being introduced to it by Imran Ahmed ( of 'business of fashion' fame* ) in 2007- depicts Shulman's unique quality of appreciation and definition in both of his loves of fashion and photography.
An attractively humble approach with both a designer and a merchandiser's eye gives a duality to Scotts work that I admire and respect.
He quite simply seems to have gone walkabout, (in a true fashion indulgenistic way) and photographed what caught his sartorial eye. The result is what Kanye West attributes as " a historian marking the feelings of this generation one photo at a time ".
In our book 'Weardowney Knit Couture' we play with the notion of 'designer or stylist?' citing Galliano as the former and Calvin Klein the latter. Shulman displays an eye for both...
In his introduction, Scott says
" We tend to think that to achieve great personal style someone must have perfect clarity about who they are and what they stand for. I politely disagree. I think conflict about who you are often leads you even greater expression."
His book, which is visually led, allows us to see style in a different light, make it ours and in a way which inspires the reader to open their eyes and look around...



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